What's in a word?
So today is earth day as I am sure you are all too aware. I recently read that Clorox had jumped on the green bandwagon. Now when I read that one, I had to do a double take. So what is it with all this green business?
Think for a minute about what it means to be environmentally friendly. For instance, is buying a car that was made in Japan that has a hybrid battery made in China, and then shipped to the US really that green? When can a chemical company that includes Sodium Lauryl Sulfate in it's list of ingredients get away with calling it's product green?
At Rugs To My Door we do the basic stuff to make our business as green as possible. We ask our staff to shut the lights off in parts of our facility they are not working in. We ask them to use the back of paper again if the front was used to print something that in hind site was useless. We installed compact fluorescent bulbs throughout all our buildings.
So what drives such decision making at Rugs To My Door? Well quite simply, green can be good not only for the environment but for the pocketbook. Rugs To My Door has grown by over 30% against last year's sales volumes. But we want to ensure we are profitable and able to pass along the benefit of such growth to our staff and not tossing it out the window towards things such as energy bills.
Being green is great-and not just because of the environment, but because of the pocketbook. It is the smarter thing to do all the way around. But I humbly suggest that before you buy the latest thing that is "painted green" you consider what it really is. Is it a bunch of chemicals with a green label pasted onto it's non-recyclable bottle? Or is it the product of a truly environmentally friendly company? There is a lot of money to be made by painting products green. There is a lot of benefit to be gained by the consumer that notices such a paint job, and is able to tell the real from the phony.
I appreciate you taking the time to read this. I am sure it may seem unconventional to some, but I simply have noticed how green everything seems to be now days and wanted to caution you to such a pitfall. Until next time, thank you for reading and good shopping to you.
Now, if you are interested in reviewing some truly green products, consider the following categories:
Wool Rugs
Sisal Rugs
Cotton Rugs
Finally, there is a really cool tool on the web that can show you what your carbon footprint is. A carbon footprint is essentially the amount of impact you leave on the environment. Check out this really cool carbon footprint calculator.
Think for a minute about what it means to be environmentally friendly. For instance, is buying a car that was made in Japan that has a hybrid battery made in China, and then shipped to the US really that green? When can a chemical company that includes Sodium Lauryl Sulfate in it's list of ingredients get away with calling it's product green?
At Rugs To My Door we do the basic stuff to make our business as green as possible. We ask our staff to shut the lights off in parts of our facility they are not working in. We ask them to use the back of paper again if the front was used to print something that in hind site was useless. We installed compact fluorescent bulbs throughout all our buildings.
So what drives such decision making at Rugs To My Door? Well quite simply, green can be good not only for the environment but for the pocketbook. Rugs To My Door has grown by over 30% against last year's sales volumes. But we want to ensure we are profitable and able to pass along the benefit of such growth to our staff and not tossing it out the window towards things such as energy bills.
Being green is great-and not just because of the environment, but because of the pocketbook. It is the smarter thing to do all the way around. But I humbly suggest that before you buy the latest thing that is "painted green" you consider what it really is. Is it a bunch of chemicals with a green label pasted onto it's non-recyclable bottle? Or is it the product of a truly environmentally friendly company? There is a lot of money to be made by painting products green. There is a lot of benefit to be gained by the consumer that notices such a paint job, and is able to tell the real from the phony.
I appreciate you taking the time to read this. I am sure it may seem unconventional to some, but I simply have noticed how green everything seems to be now days and wanted to caution you to such a pitfall. Until next time, thank you for reading and good shopping to you.
Now, if you are interested in reviewing some truly green products, consider the following categories:
Wool Rugs
Sisal Rugs
Cotton Rugs
Finally, there is a really cool tool on the web that can show you what your carbon footprint is. A carbon footprint is essentially the amount of impact you leave on the environment. Check out this really cool carbon footprint calculator.
posted by Rugs To My Door at 3:33 PM 
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